Inside Netflix's growing M&A machine, who's leading it, and what insiders think the streamer could buy next
, sparking speculation it might buy an adtech company to help it scale up. Netflix had also begun to feel pressure from big competitors like Disney and Warner Bros. Discovery that had streamers armed with libraries rich in IP like Star Wars, DC Comics, and Harry Potter that Netflix lacked.Netflix's most senior execsLeading M&A is Spencer Wang, VP of finance, IR, and corporate development.
Apart from Neumann and Wang, co-CEOs Greg Peters and Ted Sarandos are closely involved in key M&A decisions. Chief content officer Bela Bajaria and film chair Scott Stuber come in on content deals, while games VP Mike Verdu has a hand in gaming company acquisitions. "They're curious," said Jay MacDonald, CEO of Digital Capital Advisors."They're listening. They want to know what's going on."
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