For the first time since the iPhone X release, Apple could be planning to increase the cost of its Pro phones with the iPhone 15 Pro models.
For the first time since the iPhone X release in 2017, Apple could be planning to increase the cost of its Pro phones with the iPhone 15 Pro models. The information comes from a note written by Jeff Pu , a tech analyst at Haitong International Securities.
According to the note, the price increase would be due to several hardware upgrades, which rumors so far will include a titanium frame, solid-state buttons with haptic feedback, the A17 Bionic chip, increased RAM, and a periscope lens for the iPhone 15 Pro Max. These features, summed with inflation, would make Apple raise prices in the US for the first time since the company unveiled a $999 iPhone. This wouldn’t come out of anywhere, as even the entry-level iPhone SE 3 got a $30 price increase due to 5G and the A15 Bionic chip last year.covered a rumor posted on Weibo saying Apple would “increase the price of this year’s iPhone 15 Pro series, further widening the gap with the Plus mode, leaving enough market space abruptly.
more appealing with a new design and better camera system, even if Apple still doesn’t add a telephoto lens, ProMotion, or Always-On display. Since the iPhone 14 Pro is only $100 more expensive than the iPhone 14 Plus, it’s understandable why people prefer to jump for a complete smartphone rather than choose a bigger phone with fewer features.
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