It’s Time To Build a Slow Burn Startup

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It’s Time To Build a Slow Burn Startup
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'Slow burn companies may grow slowly, but can amass tremendous value, and sometimes without giving up much external equity.'

An open source projectSlow burn companies may grow slowly, but can amass tremendous value, and sometimes without giving up much external equity.All of them took years to succeed, have small teams with outsized impact, and eventually dominated the space that they’re in. How do you build a slow burn company? Some characteristics:Strong community-driven support

Slow burn companies are the exception. If they raise at all, they may raise at the growth stage, sometimes many years in. I have been pitched by a number of companies recently that could aspire to become slow burn success stories. However, I find that not enough founders are thinking through how important it is to link your growth rate and your financing strategy.These should match up, or you risk “hitting the wall” — raising early, spending a lot, and not being able to raise again. Sadly, we are seeing a lot of those types of failures right now that the fast burn tide is going out.

Does a downturn affect your potential acquirers’ cash position? A company that is downsizing is realistically, no longer an acquirer, at least not right now.

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