J-Lo, Shakira set to perform at Super Bowl halftime

Jennifer Lopez and Shakira to perform at Super Bowl LIV in Miami, the NFL announces

This combination photo shows actress-singer Jennifer Lopez performing at the Directv Super Saturday Night in Minneapolis on February 3, 2018, left, and Shakira performing at Madison Square Garden in New York on August 10, 2018.

The Super Bowl show will be the first produced by Jay-Z's Roc Nation entertainment company, in conjunction with Pepsi. The NFL formed a partnership with Roc Nation in August, part of its Inspire Change initiative formed in the wake of the controversy surrounding players, notably Colin Kaepernick, taking a knee during the national anthem at games.

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