Can it last?
.com decided to erect China’s largest hydroponics factory on the outskirts of Beijing, the Chinese e-commerce giant looked as far afield as Israel and the Netherlands for the right technology to regulate the temperature of its seedling rooms and soil-free vegetable beds. In the end, it settled for Mitsubishi Chemical. The Japanese firm has already helped build close to 20 factories likeJapanese firms run into the same hurdles as others trying to do business in China.
For all its recent success in China, Japan Inc must still tread carefully there. One reason is ghosts of the past. In 2005 a controversial change to Japanese history textbooks, seen to whitewash Imperial Japan’s sins, led to riots in China and boycotts of Japanese businesses. In 2012, during a political row over the disputed Senkaku Islands, which Japan controls but China claims , Toyota and Honda dealerships, as well as a Panasonic plant, were set on fire.
Japanese firms have got better at dealing with Chinese grievances over Japan’s failure to atone for its wartime occupation of parts of China, when firms such as Mitsubishi Materials forced Chinese labourers to toil in Japanese mines. Three years ago Mitsubishi even issued a rare formal apology and has been setting up a compensation fund. But resentment simmers—and could easily boil over if China’s self-confidence continues to find expression in an assertive nationalism.
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