It's a skin-safe alternative to her famous gaffer's tape cleavage hack.
" while wearing tops and dresses that don’t jibe with bras: tape. Specifically, she would use gaffer’s tape, which is commonly found on photoshoot sets — exactly where she learned the hack. There was just one problem: It’s not meant to be used on skin.
"I would use gaffer's tape and shipping tape, and it would burn me and rip me and everything — you name it. It was the worst," Kardashian West says in a new video posted to various social media platforms. So instead of just slapping her name on some gaffer's tape and selling it tocustomers, Kardashian West has been working on an innovative new approach to her years-old hack.
"So you just cut it and then you take the back label off," Kardashian West says in the video, peeling the paper backing from the tape, which the brand says is engineered with comfortable, flexible stretch cotton — but notflexible. "The key to the tape is you do not want it to be too stretchy," she explains, because then there’s not enough hold.
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