Designed by London-based Brinkworth, the space occupies the ground floor and basement of the refurbished former Hearst Magazine office building on the popular shopping street with neighbors including End Clothing, Rolling Store, Replay, and Levi’s.
The store features a sculpture by the Nigerian-born, London-based artist Slawn, who has also worked with Ksubi on a limited-edition collection, launched exclusively for the London store opening.Founded in 1999 as a creative collective, Ksubi was acquired by Los Angeles, California-based private equity firm Breakwater Investment Management in 2013. chain General Pants Co. signed a long-term exclusive licensing and distribution rights deal for Southern Hemisphere distribution.
In 2016, General Pants entered into a joint venture on the brand with Breakwater, along with several private investors, and work began rebuilding the business.an international brand development platform, to expand the brand’s distribution across Europe and the U.K.
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