Kylie Jenner's makeup brand gave Ulta a massive win as lip kits fly off the shelves at the beauty retailer

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Kylie Jenner's makeup brand gave Ulta a massive win as lip kits fly off the shelves at the beauty retailer
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Kylie Jenner's makeup brand, Kylie Cosmetics, is bringing shoppers to Ulta, CEO Mary Dillon said.

making the retailer the only place where customers could buy the brand offline. According to Dillon, the lip kits immediately began flying off the shelves.

"We were essentially out of stock for a few weeks at the end of the quarter," for certain Kylie Cosmetics products, Dillon said. Items are now back in stock, and the company has addressed inventory issues, Dillon said. Ulta is also preparing to launch new Kylie Cosmetics products, including eye shadow palettes and more lip products.

Ulta reported revenue of $2.12 billion in the quarter, beating analysts' expectations of $2.11 billion. Earlier in March, Forbes reported that Kylie Jenner became the world's youngest self-made billionaire, fueled by Kylie Cosmetics' revenue growth of 9%. The growth was fueled by the Ulta partnership, which

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