After unveiling technology at the Consumer Electronics Show for nearly a decade, L’Oréal Group will take center stage at the event in 2024, with chief executive officer Nicolas Hieronimus serving as keynote speaker. CES2024
was one of two new technologies L’Oréal unveiled at CES this year, serving to help consumers with precise and steady makeup application. The company also introduced Brow Magic, which helps users achieve flattering eyebrow shapes for their faces.
have the power to create their own trends — whenever, wherever — with products and tools inspiredSaid Gary Shapiro, president and CEO of the Consumer Technology Association: “We are thrilled to welcome our first beauty company to the keynote stage to highlight innovation in the beauty tech category.
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