Lamborghini CEO Outlines Four Pillars Of Its Future Electrified Supercars | Carscoops carscoops
is electrified. Not too far in the future is the day when they cease to house combustion engines too. Here’s how CEO Stephan Winkelmann thinks the house of the raging bull will keep its edge.
“There are four pillars in my head. Design and performance, these are things that we have always done. The other two? It is the perceived performance. So how you feel, how engaged you are. Like a pilot. Winkelmann says that the team is already in the development stages though. “We are already working on perceived performance. I think that the software is going to take major steps to help us improve lateral acceleration and the direction of the contact between machine and driver. These things are paramount for success,” he said.
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