Mystery shoppers were unleashed to find where Aussie supermarket staples were most affordable.
Choice sent mystery shoppers to 81 regional and urban supermarkets around Australia, including the three major chains of Woolworths, Coles, and Aldi.
The research revealed that Aldi's basket was about 25 per cent cheaper than baskets at Coles or Woolworths. "Grocery prices at Coles and Woolworths are very closely matched, with only 75 cents separating the prices of our basket of 14 items without specials."Coles was the most expensive at $69.33, while the basket at Woolworths came in at $68.58.""When we looked at the average cost of our supermarket baskets in each state we found that if you live in Tasmania or the Northern Territory, you're paying significantly more each week for your groceries," de Silva said.
Meanwhile, as the cost of living crunch continues, Choice found that trust in supermarkets had also plummeted in the past 12 months.About 39 per cent of responders said they did not trust supermarkets to provide the best products and services for customer needs.
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