LVMH refutes claims of involvement in the production of deteriorating Olympic medals awarded at the 2024 Paris Games. While the high-end jeweler Chaumet, owned by LVMH, designed the medals, the French mint, La Monnaie de Paris, admitted responsibility for a technical flaw in the varnish, leading to rusting. The company emphasized its sponsorship role and had no part in the medal production process.
A French luxury conglomerate has spoken out following reports it is responsible for deteriorating and rusting Olympic medals that were handed out to athletes during the Summer Games in Paris last year.French luxury conglomerate LVMH is denying reports that it is responsible for deteriorating and rusting Olympic medals that were handed out to athletes during the Summer Games in Paris last year.
The Monnaie de Paris, the French mint responsible for producing the medals, has admitted to a technical flaw in the varnish applied to prevent oxidation. LVMH, which is controlled by the family of multibillionaire Bernard Arnault, was a major sponsor of the Summer Games in Paris. The company made its presence felt during the competition — from outfitting athletes to supplying Moët & Chandon champagne in VIP lounges.
OLYMPIC MEDALS RUST LVMH CHAUET LA MONNAIE DE PARIS
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