ICYMI: Marvel Comics, The Morning After The Night Before marvel
\nYesterday, we all got the news that there were to be changes at Marvel Comics. Three top executives who had been with Marvel for decades, Ike Perlmutter, John Turitzin and Rob Steffens were dropped, as part of a cost-cutting reorganisation within the conglomerate as a whole, and reports that Marvel Comics, as well as their toy and game divisions, would be absorbed within the greater Disney organisation.\nA day later, we seem to be getting some clarity.
But they are not a loss leader, or a funded research company, the publishing division of Marvel Comics continues to make money for Disney in its own right, ironically the kind of thing that Ike Perlmutter made sure of. Marvel remains the largest superhero comics publisher, saw their sales increase during the pandemic, and remained profitable for Disney then and now, and there is no incentive to absorb Marvel within Disney Publishing. Yet.
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