Terrifying or genius? Hard to really say 🤔
“We are proud to introduce Buoy and mark another milestone moment for the Seattle Kraken,” Katie Townsend, Kraken chief marketing officer, said in a press release. “We are rooted in the local community and everything we do is inspired by the wonderful place we live. Buoy was inspired by the Fremont Troll and is a big fan of the Seattle music scene!”
Buoy, as you’d imagine, shares many of the same colors as the Seattle Kraken’s jerseys, and also has an earring with the team’s secondary logo, an anchor modeled after the space needle. And, per the Kraken, Buoy has “hockey-flow-style hair” and “a removable tooth.” “Over the last two years we worked to develop Buoy’s unique identity that captured the look and feel of the Kraken brand while being kid-friendly and approachable,” said Lamont Buford, vice president of entertainment experience and production of the Seattle Kraken. “Buoy’s hair is a nod to hockey flow and the waves of Puget Sound.
Fans can meet Buoy for the first time on Sunday at the Kraken Community Iceplex. To follow Buoy on Instagram, use the handle @NHLbuoy. For Twitter and TikTok, use @SEABuoy.
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