This realtor's home listing blew up on Zillow, and can you spot why...
A Michigan agent who loves Halloween decided to have some fun when putting a house in Lansing on the market last weekend. So James Pyle donned the “Ghostface” costume from the “Scream” horror movie franchise, and posed in a few pictures of the four-bedroom home that are sprinkled among the more professional shots featured in the Zillow ZG, -0.32% listing.
What’s more, this $30 Halloween costume — available at shops like Amazon AMZN, -0.01% and Party City PRTY, +2.63% — has already brought in one potential buyer for the $105,000 home. “The sellers are very pleased,” he said. Pyle, who has 15 years experience as a real estate agent under his cowl, said that keeping things tasteful was key.
He was also sure to get the homeowner’s permission before proceeding with the frightening photo shoot, of course. “She said she’s thrilled with it,” he said. “She and her family have just had a really good time with it, too.”
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