If you're in the business of selling VR or mixed reality headsets, the time to announce your new product is … now—especially if you’re Meta. The company showed off its new $500 Meta Quest 3, just days before Apple is rumored show off its own.
, which is 40 percent thinner than the previous headset and contains twice the processing power thanks to a new Snapdragon chipset from Qualcomm. The hand controllers have also been redesigned to improve their ergonomics. The new headset will go on sale “this fall” starting at $500. In a
, the company teased that more details about the Quest 3 would be revealed at Meta Connect on September 27., which first became available in the fall of 2020. It’s been received well in the VR headset market, as a relatively inexpensive standalone VR headset with a high-resolution display and what’s known as “inside-out” tracking. The Quest 2’s price will drop to $300 on June 4, and the older headset will get a small performance bump along with the price drop.
Anticipation for Apple’s new product is so heightened that other companies are scrambling to position their wares ahead of next week. Earlier this week PC maker Lenovo said itsis now shipping, at $1,299. Magic Leap, which has been working on augmented reality technology since 2010 and holds thousands of patents around both optical technology and AR/VR manufacturing processes, has been meeting with press to demonstrate its Magic Leap 2 headset.
The Meta Quest 3, on the other hand, is more of a consumer-friendly device. The headset was announced just hours before the company’s , an online event which shows off the library of games and experiences available for Meta’s platform.
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