The tools allow advertisers to create backgrounds, adjust images and produce variations of ad copy in response to simple text prompts.
Facebook owner Meta is barring political campaigns and advertisers in other regulated industries from using its new generative AI advertising products, a company spokesperson said on Monday, denying access to tools that lawmakers have warned could turbo-charge the spread of election misinformation.Meta will bar political campaigns and advertisers from using its new generative AI ad tools
"As we continue to test new Generative AI ads creation tools in Ads Manager, advertisers running campaigns that qualify as ads for Housing, Employment or Credit or Social Issues, Elections, or Politics, or related to Health, Pharmaceuticals or Financial Services aren't currently permitted to use these Generative AI features," it said in a note appended to several pages explaining how the tools work.
The tools were initially made available only to a small group of advertisers earlier this year, but are on track to roll out to all advertisers globally by 2024, the company said at the time.Meta and other tech companies have raced to launch generative AI ad products and virtual assistants in recent months in response to the frenzy over the debut last year of OpenAI's ChatGPT chatbot, which can provide human-like written responses to questions and other prompts.
Google has also planned a mid-November policy update to require that election-related ads must include a disclosure if they contain "synthetic content that inauthentically depicts real or realistic-looking people or events".From relationship advice to love poems from your dog, here are stories of the novel and unexpected ways Australians have been using generative AI.
Mr Clegg has previously said Meta is blocking its user-facing Meta AI virtual assistant from creating photo-realistic images of public figures. The company also committed this summer to developing a system to "watermark" content generated by AI.
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