Advertisers won’t be able to target teens by gender.
the company collects about your internet activity. With this most recent tightening of rules, advertisers will also no longer be able to target teens based on in-app engagement, like Instagram and Facebook pages they follow and like.
Beginning in March, teens will also have more tools available to control what kind of ads they see. Underthey’ll be able to select topics they want to see fewer ads about, though it’s worth noting that there doesn’t appear to be a way to completely turn off ads about certain products or services. Topics include broad interests like makeup or celebrities as well as more nebulous categories like “self-love” or “adventure” .
How social media companies handle kid and teen users has long been a contentious topic, and often, platforms end up being reactive rather than proactive when problems are brought to light. On TikTok, for example, posts promoting drugs used for weight loss reached teen users,
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