MG's ambitious plan to be a top-three brand in Australia

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MG's ambitious plan to be a top-three brand in Australia
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MG wants to be a top-three auto brand in Australia by the end of this decade, a goal which could see it push past the likes of Mitsubishi and Hyundai. “For the first eight years, this is the first phase. Now we go to the next phase,” said MG Motor Australia CEO Peter Ciao. MG returned to the Australian market – under Chinese ownership – in 2013. “The next phase, I want to use a three-year plan – 2025, 2026, 2027 – and we want to be in the top five in this market.

Motor brand Roewe in 2022, much like the Roewe RX5 became the MG HS. The previous-generation RX9 was also sold in some markets as an MG. In regions like the Middle East and Mexico, the new-generation SUV is powered by a turbocharged 2.0-litre four-cylinder engine producing 150kW and 350Nm of torque, mated with a nine-speed automatic transmission. In China, there’s a more powerful 178kW/392Nm 2.0-litre turbo engine available.

Motor product. While MG ruled out the Extender for Australia, sister brand LDV – or Maxus, as it’s known in most markets – has a new, larger ute coming called the Terron 9. This will also be available with electric power under the eTerron 9 nameplate. Both models will launch here with LDV badges during 2025. The Terron 9 will pack a 2.

Motor’s premium IM Motors brand currently offers a pair of sedans and a pair of SUVs. The newest of these vehicles – the L6 sedan and LS6 SUV – appear the most likely to come here, and will wear the MG octagon badge. The LS6 is offered in China with 400V, 800V and 900V electrical systems; and 75kWh lithium iron phosphate and 83kWh and 100kWh ternary lithium batteries. Range is between 625km and 802km on the CLTC cycle.

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