Microsoft’s Xbox chief thinks losing the Xbox One generation was “the worst generation to lose”

Microsoft’s gaming strategy is bigger than Xbox consoles.

in 2019, with Microsoft’s gaming strategy focused across Xbox, PC, cloud, and mobile, not just consoles anymore. Spencer doesn’t think that just building great games is enough to win in console anymore:

“I see the commentary that if you just build great games everything will turn around. It’s just not true that if we go off and build great games all of a sudden you’re going to see console share shift in some dramatic way. We lost the worst generation to lose in the Xbox One generation, where everybody built their digital library of games.

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