Breaking: Netflix has fired back in the battle for popular network sitcoms by landing the global streaming rights to “Seinfeld.”
and “Friends” to the media conglomerates that own those shows. “The Office” will be part of NBCUniversal’s new streaming service, while “Friends” will be offered on WarnerMedia’s upcoming HBO Max platform.
“Seinfeld is the television comedy that all television comedy is measured against,” Ted Sarandos, Netflix’s chief content officer, said in a statement. “It is as fresh and funny as ever and will be available to the world in 4K for the first time.
The other broad-appeal sitcoms available on the steaming market — Warner Bros. Televison’s “The Big Bang Theory” and “Two and a Half Men” — are both expected to go to parent company WarnerMedia’s HBO Max. Some TV producers believe it has become futile for Netflix to bid against companies that are pursuing the rights for their own shows and essentially paying themselves.
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