Having the richest owners has not led to immediate success amid concerns the club are no longer a priority for the PIF
wish,” the Newcastle fan said, “that my club should have the richest owners in the world.” The monkey’s paw twitched. When Saudi Arabia’s Public Investment Fund completed itsin October 2021, that fan reacted with excitement; it seemed their wish had been delivered. Why should this fan fear the consequences?
Another plausible reality now presents itself. Having the richest owners in the world does not necessarily mean having the biggest budget in the world and it brings pressures and discontents of its own. As Manchester City have found, it doesn’t take much to go from being regarded as long-suffering and deserving of better, to being resented as nouveaux riches tools of a questionable state.
Newcastle will always have the memories of the night when they welcomed Paris Saint-Germain to St James’ Park – Kylian Mbappé, Gianluigi Donnarumma, Ousmane Dembélé et al – andThere’s no shame in that: other than the previous season, it was their best finish since 2011-12. But expectations have been raised. One season’s exceptional achievement rapidly becomes the following season’s par.
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