NewGen Mayfair: The Independent Jewellers Injecting New Life Into London’s Luxury Hub

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NewGen Mayfair: The Independent Jewellers Injecting New Life Into London’s Luxury Hub
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  • 📰 BritishVogue
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Some of London’s most exciting names in jewellery are bringing the neighbourhood something you can’t find anywhere else in the world.

Not for nothing is Mayfair the most valuable property square in Monopoly. Home to well-heeled Londoners for more than 200 years, the neighbourhood attracts the world’s biggest names in luxury, from Bond Street’s glittering temples to jewellery and fashion to many of the city’s finest galleries, hotels and private clubs.

celebrates 10 years in business with the opening of a new showroom at the head of Mayfair’s Grafton Street. Visitors to the light-filled penthouse space – designed by fashion world favourite Studio Mellone – are rewarded with a warm welcome that mixes the Brazilian jeweller’s sensual pieces with mid-century Brazilian furniture, British-made mahogany cabinets and a touch of tropical rainforest.

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