CORRECTION: Nike says it is discontinuing its run club app in China from July We are deleting a tweet that incorrectly said the app will shut down on Wednesday
People walk past a store of the sporting goods retailer Nike Inc at a shopping complex in Beijing, China March 25, 2021. REUTERS/Florence Lo, the world's largest sportswear maker, is discontinuing its popular Nike Run Club App in China from July, the company said on Wednesday, the latest reassessment by a U.S. brand of its offerings to the Chinese market.
It did not give a reason for the decision but a company spokesperson told Reuters that it planned to provide Chinese runners with an "enhanced and localised solution in the future".Nike offers the app, which allows users to track their runs and challenge friends to compete, in several countries. It has more than 8 million users in China, the company's most profitable market."It's with sadness that NRC APP will cease service and operation in your market from July 8.
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