The number of in-person shoppers has jumped to an “unusual” level on Christmas Eve amid rail strikes, data shows. Have you been out getting last minute presents today?
The number of in-person shoppers has jumped to an “unusual” level on Christmas Eve amid rail strikes.
The data showed consumers were instead shopping locally rather than travelling into cities, experts said.Diane Wehrle, insights director at Springboard, said: “Over the period up to 12pm on Christmas Eve footfall across UK retail destinations was remarkably resilient given the challenges with travel facing shoppers due to the rail strikes.
“The uplift from last Saturday is a result of consumers not being able to reach their chosen shopping destination due to the rail strikes on December 17, and many people would have opted to travel yesterday to avoid the possibility of not being able to reach their chosen destination.
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