Germany's Oktoberfest is back after two pandemic years, but inflation is showing up, too. Rising prices are not only making a mug of beer more expensive for visitors but squeezing breweries on everything from energy to bottle caps.
All that gets built into the prices of things people buy, and those higher prices cut into their purchasing power.
Inflation is “running red hot in Germany” and could approach 10% by year’s end, said Carsten Brzeski, chief eurozone economist at ING bank. The rate should fall next year as consumer demand weakens — but that is small consolation today.“It’s beautiful,” Mayor Dieter Reiter said. “You can see the enthusiasm has returned.” He downplayed concerns about such a big event during the pandemic, saying the spread of COVID-19 is “no longer the decisive factor” and adding, “Let’s see how it goes.
Some 487 beer breweries, restaurants, fish and meat grills, wine vendors and others will serve revelers at Oktoberfest, and opening hours will be even longer than in the past, with the first beer tents opening at 9 a.m. and closing at 10:30 p.m. The last orders will be taken at 9:30 p.m. In the years before COVID-19, about 6 million people visited the celebrations annually, many of them dressed in traditional Bavarian garb — the women in Dirndl dresses, the men in Lederhosen, or knee-length leather trousers.Oktoberfest, first held in 1810 in honor of the marriage of Crown Prince Ludwig of Bavaria to Princess Therese, has been canceled dozens of times during its more than 200-year history due to wars and pandemics.
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