Vogue sits down with Jennifer Aniston to talk styling secrets and her ultimate hair icons.
LolaVie, or at least the concept of a haircare brand, was in development for almost five years. I was inspired to create products that promote healthy hair and that are multifunctional – like a Swiss Army knife… but while performing these functions, they won’t damage your hair. While working with another brand years ago, I got the bug of getting to go behind the scenes and developing products, including selecting ingredients and creating formulas, and also the marketing that goes along with it.
The LolaVie founder is the same woman who gifted the world one of its biggest ’90s hair trends: the Rachel.At LolaVie, we are on a mission to create products that solve real hair problems, but without the fluff. Our products are full of none of the bad stuff and instead use naturally-derived, plant-based, high-performing ingredients. I like to think of it as the intersection of science and nature. Additionally, our products are all designed to be multifunctional.
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