The Oreo x Super Mario cookies feature 16 unique embossments of its iconic characters and power-ups.
Here we go! Oreo and Nintendo are teaming up to release limited-edition cookies inspired by the world of Super Mario.cookies feature 16 unique embossments of iconic characters and power-ups including Mario, Luigi, a Super Star, Bowser Jr. and Toad.
"Oreo is always looking to bring new offerings to our fans and we are thrilled to unveil this super partnership with the iconic Super Mario franchise," said Vishnu Nair, senior brand manager at OREO. "There are so many playful synergies between Oreo and Super Mario, it was a no-brainer for us to team up to connect fans of all ages through this delightfully playful cookie collaboration.
According to Oreo, Princess Peach is deliberately missing, and the cookie giant is calling on superfans to participate in a social media challenge to stop Bowser from taking over her castle. The company instructs fans to stack as many hero-embossed cookies on top of a Bowser cookie as possible on the rim of a glass of milk until Bowser is defeated .
"We hope to unite cookie lovers and Super Mario enthusiasts alike with this playful mission, inspired by a storyline fans know all too well," added Nair. "We may even reveal a surprise as a thank you to those who successfully defeat Bowser and save the kingdom... Fans will have to wait and see!"
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