Paramount+ is launching a new, mobile-only subscription plan.
As it continues to roll out in new regions around the world, Paramount+ is looking to launch a new, competitively-priced mobile-only plan. Starting April 18, subscribers in Mexico and Brazil will be able to switch to the cheaper basic plan for around $4.20 or $2.80 a month respectively. The plan is expected to roll out to other locations at a later date.
Paramount+ basic subscribers will still have access to all the best shows and movies on "Mount Paramount," including hits like Yellowjackets which is nearing its much-anticipated second season, the heartfelt YA drama School Spirits, Star Trek: Picard, and the Taylor Sheridan-verse with Yellowstone, 1883, 1923, Mayor of Kingstown, and Tulsa King. The plan is targeted specifically at the high smartphone usage consumer base which is especially large in both Mexico and Brazil.
COLLIDER VIDEO OF THE DAY "This new offering is part of our broader strategy to scale Paramount+," Executive Vice President and International General Manager for Paramount+ Marco Nobili added in an official statement. "With multi-tier pricing options, Paramount+ will reach even more subscribers by fitting diverse customer choices and grow our global direct-to-consumer distribution.
Paramount+'s New Plan Comes Ahead of Its Big Rebranding With Showtime On top of the new plan, Paramount+ is still eyeing a rebranding in the near future following its integration with Showtime. The streamer and premium network will be merged at some point this year, meaning the platform's first price hike is in the forecast. No date has been set for those changes, but it will see the essential plan rise from $4.99 to $5.
Stay tuned here at Collider for more on the future of Paramount+. In the meantime, check out the trailer for Season 2 of the platform's hit series Yellowjackets below.
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