A photo of Bud Light seemingly untouched in a refrigerator has gone viral as the company continues to face backlash.
Another celebrated what was happening, tweeting:"Go woke, go broke. A huge setback for their movement."
Mulvaney, though, has seen a huge rise in popularity on social media, which already included 10.8 million followers on TikTok prior to the controversy in early April, thanks to herA view of rainbow bottles of Bud Light during the 30th Annual GLAAD Media Awards New York at the New York Hilton Midtown on May 4, 2019, in Manhattan. Bud Light has been mired in controversy since partnering with transgender influencer Dylan Mulvaney.
A Super Bowl Bud Light bottle on display at Hard Rock Stadium prior to a game between the Miami Dolphins and the Cincinnati Bengals on December 22, 2019, in Miami, Florida.In response to the criticism directed at Bud Light and Anheuser-Busch, CEO Brendan Whitworth, issued a statement saying,"We never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer.
"My time serving this country taught me the importance of accountability and the values upon which America was founded: freedom, hard work and respect for one another. As CEO of Anheuser-Busch, I am focused on building and protecting our remarkable history and heritage. I care deeply about this country, this company, our brands and our partners.
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