Porsche delivered 301,915 vehicles in 2021, the highest number recorded since its inception. Its best-selling vehicles remain the Macan and Cayenne SUVs.
An 11% increase in deliveries propelled Porsche to a record year in 2021. Other luxury carmakers reported similarly strong sales, including sister companies Lamborghini and Bentley, and 2021 also marked the first time that the Taycan outsold the emblematic 911.
In other ways, the status quo has been changed. Taycan deliveries more than doubled to 41,296 in 2021, and the electric four-door is now positioned as Porsche's third-best-selling model. It's ahead of the 911 and far ahead of the Panamera . The 718 Cayman and 718 Boxster duo finished last with 20,502 deliveries combined. Both capture the essence of the Porsche brand but neither were envisioned as high-volume models.
Porsche has a lot to celebrate as it looks forward to 2022, and it's more successful than ever, but it stressed that it's not chasing volume.