Vision and ambition are required to transform crumbling Old Trafford and Tottenham’s new stadium is an illustration of what can be achieved if Manchester United are sold
An illustration of what can be achieved is found at the Tottenham Hotspur Stadium, which took three years to build and cost £1bn and is a shiny testament to vision and ambition. For the 62,000 fans who can attend there is a Michelin star restaurant, numerous bars for home and away fans, a Grade II-listed building, an art gallery, Europe’s largest club shop and, generally, a sense that all was constructed with care and attention.
The finance required for an analogous site would surely start at £2bn but United, even more than Tottenham, have a proud history that could be drawn upon to create a forward-thinking monument to England’s record title-winners that would, in time, show the proprietor a nice profit. The club was recently valued at about £3.75bn but Ed Woodward, the former chief executive, believed so vast are the revenue streams yet to be tapped that it could easily be raised to north of £10bn.
An example: the official tour of Old Trafford lacks imagination, the highlight being the trumpeted access given to the “actual changing rooms” used by the team during what feels like a bolted-on walkabout. Imagine instead a Manchester United virtual reality palace where, via goggles, you live the fantasy of any United player in any legacy triumph – say Ole Gunnar Solskjær in the 1999 Champions League final – and try to score a famous goal.
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