Liverpool have bested their Premier League rivals in the digital world to become the Premier League's most-engaged club on social media
Whilst Liverpool were unable to reclaim top spot on the Premier League field of play, they have seen-off their rivals in another crucial way over the course of the 2023/24 campaign.
With 186 million followers on all channels, Instagram is the club's most popular platform whilst it was only last week the Reds were able to celebrate an honour no other top-flight club can match - achieving 10 million subscribers on YouTube, the award for which is the coveted 'Diamond Play Button' trophy.
"Our strategy focus has been to push engagement across each platform and follower growth in a highly competitive space. It takes a huge team effort to continue to create original, engaging content that resonates with our global fanbase and suits each individual channel. This season we’ve also had two new channels introduced with Threads and WhatsApp channels.
This was reflected on the final day of the campaign when Sky Sports' viewing figures showed a 70 percent higher UK TV average audience and 44 percent more YouTube views for Klopp's farewell compared to Man City's title celebrations.
Manchester United FC Manchester City FC Barclay's Premier League
Australia Latest News, Australia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Netherlands’ EURO squad includes Man Utd and Liverpool transfer targets but Premier League star snubbedNetherlands have named their provisional squad for EURO 2024
Read more »
Man City fire brutal dig at Liverpool after Premier League title winMan City's Twitter account aimed a joke at Liverpool's expense after the club claimed a fourth consecutive title
Read more »
Ex-Liverpool man linked with Premier League return as Philippe Coutinho 'in talks' with new clubLatest Liverpool news and gossip
Read more »
Man City warned of Premier League expulsion over 115 charges as Liverpool waitManchester City are facing the possibility of being expelled from the Premier League as a result of the 115 Financial Fair Play and Profit and Sustanability Rules charges
Read more »
Man United and Liverpool’s released stars headline incredible free agent XI following Premier League e...Roy Keane recalls being chucked through a pub window, but still kept hold of his bottle of wine after just moving to Manchester United from Nottingham Forest
Read more »
Man City ATP win would turn Premier League into Scottish Premiership, warns Liverpool legendMan City will turn the Premier League into the Scottish Premiership if they win their ATP legal battle, and no one wants that.
Read more »