A can of PRIME, a beverage brand founded by the YouTube stars Logan Paul and KSI, has nearly double the caffeine of a can of Red Bull.
Prime, the energy drink brand promoted and partially owned by Logan Paul and KSI, is facing scrutiny in the US PRIME was an immediate sensation when it launched last year, prompting long lines in grocery stores and reports of school yard resale markets.
Logan Paul mocks and imitates KSI while promoter Eddie Hearn looks on after the official weigh-in at L.A. Live Xbox Plaza on November 08, 2019 in Los Angeles, California.
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