No need to plan for E3 2024, because it won't be happening. The ESA confirmed reports their partnership with ReedPop is over.
, which was convenient since ReedPop is their parent company, letting people know they had indeed pulled out of the agreement. According to them, ReedPop had signed a multi-year deal in 2023 to produce E3 from the LA Convention Center and essentially bring the convention back to life after the pandemic. However, on E3 in 2023.
Whether or not E3 will return in 2025 is basically a coin flip at this point. It felt like ReedPop, who run multiple conventions across the U.S., including PAX West this past weekend, were the best bet to take over. Very few companies will run E3 as intended without turning it into every other convention you've ever been to in your state's capital city.
"We have enjoyed our time working with the ESA and appreciate their commitment to the games industry as a whole," says ReedPop's games events boss."While we will not be involved with the future of E3 we look forward to seeing its evolution and where the ESA takes it."
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