The major changes you can expect as Amazon Go continues to expand
Share to twitterSEATTLE, WA - JUNE 16: A sign for Amazon Go is seen outside the grocery store's location on June 16, 2017 in Seattle, Washington. Amazon announced that it will buy Whole Foods Market, Inc. for over $13 billion. that Amazon has begun talks with OTG’s CIBO Express stores at airports, Cineworld’s Regal theaters, and may even explore licensing its technology for selling concessions at sporting events, too.
. CIBO Express and Cineworld are no different from Target this time around. Only this time, the commerce platform could be even more far reaching — i.e. physical stores, where still roughly 90% of all retail sales volume occurs. Airports, movie theaters, ball games — they all make sense. Amazon Go in its current incarnation is the perfect experience design for the quick, in-and-out, concession-type trip...right now.
entrepreneur, not just movie theater or ballpark operators, will be much less than they were in the past, just as they became over time for merchants selling on Amazon’s marketplace.
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