Robbie Williams' latest film, which features him as a CGI chimpanzee, has failed to connect with American audiences, grossing only US$1 million in its opening weekend.
Robbie Williams' highly anticipated film, which depicts the British pop star as a CGI chimpanzee, has underperformed at the US box office in its opening weekend. The film took in just US$1 million at 1291 venues, a disappointing result considering its reported US$110 million production budget. This box office flop adds to the mounting evidence that American audiences haven't embraced the singer who enjoys widespread adoration in the UK and Australia.
The film's poor performance comes despite a flurry of international promotion and defense from fans who took to social media to highlight Williams's success. They cited his surprise appearance on Taylor Swift's 2018 music video, his record-breaking 16 nominations at the upcoming Australian Academy of Cinema and Television Arts awards, and his 92 percent fresh rating on Rotten Tomatoes.However, the US market has long proven challenging for Williams. He has struggled to establish a foothold there throughout his 34-year career. This latest setback reinforces the perception that his unique brand of humor, which includes lewd stories and a cheeky persona, doesn't resonate as strongly with American audiences as it does with British and Australian fans. Despite this, the film has received critical acclaim for its unconventional approach to the musical biopic genre and its captivating visuals, earning an Oscar nomination for best visual effects and a Golden Globe nomination for best original song.
ROBBIE WILLIAMS BIOPIC BOX OFFICE CGI US MARKET
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