The philanthropist and entrepreneur joined Fox News Channel’s “The Story with Martha MacCallum” to discuss her worldwide initiative to help aid Ukrainian citizens impacted by the Russian invasion.
She launched BStrong in 2017 and Frankel and her team have put in immense hours along with donated resources and aid to immediately assist people in need during major disasters around the world, including in Puerto Rico, Haiti, the Bahamas and more.
Crisis kits are being handed out to Ukrainians at the border of Poland and Ukraine to provide people with items for basic needs for survival amid the Russian invasion. "The other part of our plan and strategy is aid in. We have the $10 million in aid that's coming from our warehouse in addition to additional medical supplies that we've procured and we've partnered with local 501c3 [organizations] in Poland, in Ukraine and Hungary to get the aid to where it needs to get to," she explained Thursday."That's a whole strategy in and of itself because like in Hurricane Maria, you don't want to bring all the aid to one place.
"There's nowhere to stay and there are these churches – we're working with several different churches where they're just lined with people and we have volunteers there to connect with individuals. ‘Where do you want to go? Give me your passport information,’" she explained of the streamlined process. "We're connecting with individual families," she continued.
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