Tlalamba, a four-year-old leopard, has achieved much in her short life. She's queen of her mother's old territory, borne two cubs and, so far, is the most sought-after animal on her reserve among buyers of a new project selling non-fungible tokens (NFTs) to raise money for conservation.
NFTs are a form of crypto asset which exploded in popularity last year. All kinds of digital objects - from art to videos and even tweets - can be bought and sold as NFTs, which use unique digital signatures to ensure they are one-of-a-kind.
Forty percent of the proceeds go to the custodian of the animals' habitat, with some $16,000 raised for the Djuma reserve via more than 1,000 sales so far. Each NFT currently costs around $200. "If we don't create the necessary economic incentives to conserve wildlife, it won't happen," he said, adding current conservation income, namely via hunting and tourism, harmed animals, their habitats or had proven massively unreliable during the pandemic.Even tourism could be harmful if a reserve hosts too many people, added Djuma reserve owner Jurie Moolman. Djuma has closed its commercial lodges.
The NFTs will however need to be traded on the secondary market, delivering continuing royalties to habitat custodians, for them to become a reliable revenue stream. Whether demand exists for that is unknown.
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