Average office occupancy rates have dropped to 47.6% nationally, and 42.7% in San Francisco, according to Kastle.
Salesforce is trying a new tactic in the battle to get employees back to the office: appealing to their charitable side.
Salesforce CRM will donate $10 to charity for every day that employees go to the office from June 12 to June 23, Fortune reported this week. The company says it hopes to raise between $1 million and $2.5 million for charity through the program, Fortune reported. “We know that in-person work can be important for tasks such as creativity, but so is employee happiness and company culture,” Brucks said. “Forcing or cajoling people to return to the office is not the answer.” — Melanie Brucks, an assistant professor of marketing at Columbia Business School Brucks co-authored a study suggesting in-person teams generate more ideas than remote teams when working on the same problem.
At the moment, the return-to-work tide appears to be turning away from offices. Average office occupancy in the 10 largest U.S. cities was at 47.6% as of June 5, down from 49% the week prior, according to Kastle, which tracks badge swipes in offices. In San Francisco — where Salesforce’s headquarters loom in the city’s tallest building — offices were 42.7% full, Kastle found.
Chief executive Marc Benioff said earlier this year that he wanted certain teams to come in three or four days a week. But the company has also said that “not all jobs require an office.” Salesforce’s share of full-time remote employees was at 27% “and rising” in May, up from the historical average of 18%, the company said.
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