ScreamVI Even Louder With $44M+ Franchise Opening Record, ‘Creed III’ Punching $101M+ – Sunday Box Office
is at a new opening high this morning at $44.5M after a Saturday that eased 20% to $15.4M off a $19.3M Friday. As we’ve said all along this is a huge weekend for Paramount with the No.
In the pre-opening chatter on social, RelishMix noticed “Comments throw in timecode to call out Ghostface killers and breadcrumbs from the trailers. While there’s chatter about the absence of Sydney, which disappoints some — expectations were strong for a ‘gritty, sinister, scary, dark, intense, newProviding even more depth to the weekend box office was the second weekend of MGM/UAR’smovie. Pic’s running total is now $101.3M. The Michael B. Jordan directed and starring pic was shot in Imax.
Demo make-up was 50/50 male-female, and 63% between 18-34, with the largest crowd being 18-24 at 41%. Diversity mix was 38% Latino and Hispanic, 38% Caucasian, 12% Black, and 12% Asian/other.played best in the East, South Central, and West, but was strong everywhere. PLF screens drove 25% of ticket sales and 3D repping a strong 22%.
Another situation here this weekend with a lot of walk-up business and ComScore/Screen Engine’s PostTrak shows that close to 70% of the audience who saw the movie bought their tickets on Friday or Thursday. Fifty-six percent went to seeas it is part of a franchise they love, 33% came because Radio Silence directed it, and 24% came because it starred an actress they love, the sixthquel headlining
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