'Sesame Street' is heading to WarnerMedia's new streaming service, HBO Max
Sesame Workshop, the nonprofit organization behind the series, will produce five new 35-episode seasons for HBO Max starting in spring of 2020, WarnerMedia announced Thursday. The show will still air for free on PBS Kids after it has premiered on the streaming service. HBO handed"Sesame Street" a lifeline back in 2015 when the nonprofit was losing money by agreeing to distribute new episodes on the paid cable network for five years.
But as the streaming wars heat up, and potential subscribers are choosing between services, kids' content can be an important way for a service to convince parents that they have to spend on their product over a rival's. More importantly, WarnerMedia needs a library that can compete with Disney +, the upcoming streaming service owned by the Walt Disney Company, which has made a name for itself primarily with children's content.J.J.
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