Snapchat will start matching you with live concerts | Engadget

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Snapchat will start matching you with live concerts | Engadget
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Snapchat will start matching you with live concerts

app — functions a little bit like a dating service and can curate a selection of local shows tailored to individual users' interests.

Users are first asked to take a small survey, which allows the app to compile a list of artists and events they might like. They can then swipe right or left depending on if the show sparks an interest, and see if any of their Snapchat friends also liked the event. Snap Maps will also display upcoming concerts and events that are nearby.

Snapchat’s popularity with the under-25 demographic gives it a unique advantage in the live music space. Snap Inc. had a recent boost in popularity, gaining

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