. brittneymac15 asked the experts, tristanharris and drugdealermd, about the science behind social media's hold on our mental health and how companies have made their platforms purposefully addictive ⤵️
addictive drugs). Social media mimics human connection, prompting dopamine release when we get likes and comments. Lembke says the “bottomless bowl” of social media, where we see flashing lights, rankings, and beautiful images of other people all with minimal effort makes the brain
“The problem with things that release a lot of dopamine all at once is that our brains have to compensate. But this is really the key point — our brains don’t just then bring our dopamine firing back to baseline level,” she said. “It actually pushes dopamine levels below baseline. We go into a dopamine deficit state. That’s the way the brain restores homeostasis: If there’s a huge deviation upward, then there’s going to be a deviation downward.
The simple answer to all this is to just log off. But, Lembke stressed that the nature of addiction makes it very hard to do. For Harris, however, it goes a bit deeper. Not only can we not log off because we’ve become addicted to social media, that’s exactly what these companies intended.“How much have you paid for your Facebook or Instagram or TikTok account in the last month? Nothing. But, how are they worth a trillion dollars?” Harris continued.
, who helped create the Facebook “Like” button. Now, likes are part of the gamification and ranking aspect of social media that makes it addictive, something Rosenstein talked about in. Originally, he and others at the company invented the button to spread love and positivity.
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