Sought-after tickets, celebrity guests and supermodels - it’s the NGV Gala. | By Damien Woolnough
“There’s some poise that’s required,” Harlow, who delivered a modelling masterclass being sprayed with paint by robots in one of McQueen’s most memorable shows, says. “I want to do everyone proud.”
NGV director Tony Ellwood is quick to manage expectations by highlighting the differences between the two fundraising events in Melbourne and New York. The focus on community avoids comparisons with an infamous fundraising fashion ball held at Sydney’s Powerhouse Museum in 2018, which cost $388,000 to stage and raised only $78,000. The heavy losses and accusations of excessive partying by attendees led to theEllwood, who has remained the gallery’s director through previous successful galas, did not reveal the NGV’s fundraising expectations.
“Both require a huge vision and huge passion,” McCann says, “The reality is that there is only one Met Gala in the world, but both celebrate fashion as an art form and encourage fundraising for the collection.” Joining McCann’s commitment to the event is a roll call of sponsors including David Jones, Moet & Chandon, Visit Victoria, Tiffany & Co. and Mercedes-Benz, eager to ride on the perfectly stitched coattails of McQueen for a share of edgy glamour.
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