Sony's Industrial Media deal has heated up Hollywood’s content fire sale
last month that in just the first two weeks of the year, there were already five official and rumored M&A announcements involving major content companies. Well, add three more to the mix since then. , the production company behind reality shows like “American Idol” and “90 Day Fiancé.” The deal valued Industrial Media at $350 million and will help Sony scale its unscripted content business and to diversify its overall content offerings.
Private equity companies like Apollo have benefited greatly from the recent stock market boom. With all that capital, they set their sights on Hollywood and have been busy lately snatching up content companies with highly desirable IP.
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