Southwest Airlines ups it caffeine game by introducing in-flight bottled iced coffee
, an 8.5-fluid-ounce bottle of the espresso cream is 150 calories and contains 125 milligrams of natural caffeine.ECOM Foundation for Development of Origin Resources
to “give producers in rural areas of Latin America access to secondary education” among other things to encourage their livelihood. The airline said it was making this option available to customers in part due to surveys conducted by market research company Mintel, which found that many people are switching to cold coffee. About 42% of Gen Zers consume cold coffee, the research indicated.
In addition, Mintel reported that ready-to-drink coffees represent the fastest-growing category in the industry, and by 2025, will make up 29% of the consumer coffee market. However, Southwest isn’t the first airline to dabble in iced coffee. Atlanta-based Delta Air Lines entered the game
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