Strap in sports fans, because the decade to come will bring about the biggest changes to the way we consume sport since the introduction of television itself
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During the decade, many traded these TVs for a digital version and the difference in clarity was remarkable. With digital came the streaming services.The pivotal year was 2015: Netflix launched in Australia, Nine Entertainment introduced Stan and by the end of the decade, there was Apple TV, Amazon Prime, Optus ...Channel Nine started the decade broadcasting its mainstays of NRL and cricket, and finished the decade with NRL and tennis. Seven had AFL and tennis, and finished with AFL and cricket.
But, tellingly, Foxtel also now broadcasts almost all of this sport on a streaming service launched in 2018 called Kayo.By the end of next decade, there will not be a Foxtel box in any house in Australia. Just like taxis were replaced by Uber and Kodak was monstered by digital phone cameras, television streaming will kill off the 25-year life of cable TV in this country.And during this coming decade, it will have enormous ripple effects on all sports.
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