‘Stop trying to be TikTok’: how video-centric Instagram sparked a revolt

Australia News News

‘Stop trying to be TikTok’: how video-centric Instagram sparked a revolt
Australia Latest News,Australia Headlines
  • 📰 GuardianAus
  • ⏱ Reading Time:
  • 42 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 20%
  • Publisher: 98%

Loyal users and Kardashians forced social network to partially retreat by demanding renewed emphasis on photo-sharing

“The majority of users I’ve spoken to would like photos to be the priority, want better support, a default chronological feed and an algorithm that serves them better,” he said. “I suppose this rollback is a step in the right direction because it means they’re attentive and they’re listening, but they would still need to do more. They could even consider creating a separate reels app to rival TikTok if that’s what they want to do.

to buy it for $1bn in 2012. It shaped celebrity culture, drawing legions of users as it became as ubiquitous as its Insta abbreviation.on Instagram that the world was changing and Instagram needed to change with it. “I do believe that more and more of Instagram is going to become video over time.”, pointed to a short-video future last week when it reported a 30% increase in time spent on Reels across Instagram and Facebook.

Experts say Zuckerberg, who is also making a major strategic push into the virtual world of the “metaverse”, will not backtrack.“Make no mistake, this is a regroup not a walk back. Meta is clear that its future is the metaverse and short-form video. And the latter means that Instagram wants to be like TikTok,” said Mike Proulx, a research director at the analysis firm Forrester.

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

GuardianAus /  🏆 1. in AU

Australia Latest News, Australia Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Netflix sues TikTok stars for performing an alleged unauthorised musical stage production of BridgertonNetflix sues TikTok stars for performing an alleged unauthorised musical stage production of BridgertonThe complaint was filed following a sold-out performance of The Unofficial Bridgerton Musical.
Read more »

TikTok refused to host disguised account for Chinese governmentTikTok refused to host disguised account for Chinese governmentSenior figures at social video app pushed back on request deemed ‘sensitive’, according to report
Read more »

Vaping is promoted as fun and cool on social media and researchers want it to stopVaping is promoted as fun and cool on social media and researchers want it to stopWest Australian researchers hope laws can be put in place to 'shield' teenagers from social media influencers who promote vaping on their platforms, amid growing fears about young people using e-cigarettes.
Read more »

UK Defence Chief says 'teething problems' won't stop warship projectUK Defence Chief says 'teething problems' won't stop warship projectIn an exclusive ABC interview, the UK's Chief of Defence Staff talks about the troubled frigate project, more visits from nuclear-powered submarines and why he thinks Russia's invasion of Ukraine has strengthened NATO.
Read more »

The Torres Strait Islander elders lawyering up to stop their homes from sinkingThe Torres Strait Islander elders lawyering up to stop their homes from sinkingInspired by a successful case in Europe, Paul Kabai and Pabai Pabai are taking the Australian government to court in a bid to force urgent climate action.
Read more »

TikTok refused to host disguised account for Chinese governmentTikTok refused to host disguised account for Chinese governmentSenior figures at social video app pushed back on request deemed ‘sensitive’, according to report
Read more »



Render Time: 2025-04-06 10:49:58