Supposedly ecologically sound toilet paper brands contain as little as 2.7% of the eco-friendly paper source
Toilet rolls, which have been linked to a significant proportion of global deforestation, prompting the rise of supposedly ecologically sound alternatives.Toilet rolls, which have been linked to a significant proportion of global deforestation, prompting the rise of supposedly ecologically sound alternatives.
In the worst case, only 2.7% of the fibre in the loo paper came from bamboo. Other woods found in the products included acacia, a species associated with deforestation in Indonesia, and eucalyptus, another fast-growing tropical hardwood species. The findings may indicate more widespread issues: the three brands receiving a smack on the bottom from Which? used bamboo from China, and are all certified by the Forest Stewardship Council, a body that offers certification to responsibly managed forests and products made from them. FSC told the Guardian it would conduct an investigation., so finding ecologically sound alternatives is serious business.
Which? said brands using bamboo as an eco-friendly selling point must be able to back up their promises. Emily Seymour, sustainability editor at Which?, said: “Given so many shoppers are taking steps to be more sustainable, it’s vital they can trust claims made by brands – particularly when they are paying more for a product they believe is better for the environment.”
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